Choosing your platform is the first step to creating your own eCommerce store. At the moment, there are many website platforms in the market. However, you’ll need one that fits your business’ needs, as well as help you build your brand and kick-start your business.
Here are five of the best website platforms for eCommerce stores to date:
Magento is considered by the best internet marketing consultants as the market leader in e-commerce platforms. This open-source platform holds almost one-fourth of the market share. It allows site owners and developers full control over the front end and back end of their site, making it the perfect platform for enterprise-level online stores. It is efficient, inexpensive, highly scalable, and offers a huge amount of functionality and extensions.
Known brands that use Magento: Coca-Cola, Ford, Nike, Burger King, and Huawei
Shopify is known to focus on social commerce and mobile shopping. What makes it one of the best is that it makes it easy for developers to edit the important elements of your website to be search-engine friendly. It is affordable and simple to use, which is the ideal choice for those who those starting and want to start their online business. Plus, Shopify offers over 100 store templates/themes for site owners to choose from.
Known brands that use Shopify: Budweiser, Red Bull, Tesla Motors, Skinnydip, and Kylie Cosmetics
WooCommerce is a fully customizable, open-source eCommerce platform which is built for WordPress. It is designed for site owners who want to turn their WordPress sites into a full eCommerce store. Once integrated into a WordPress site, WooCommerce will give the developer or site owner full control, enabling them to build their ideal online store. It also lets you access hundreds of free and premium WordPress extensions. As of now, WooCommerce powers 30% of all online stores.
Known brands that use WooCommerce: Singer Australia, Weber South Africa, All Blacks, GhostBed, and Airstream
Weebly is one of the simplest and easy-to-use website builders. It has a drag-and-drop editor interface, and unlike WordPress, you do not need to spend much time on installing plugins. It also means that you can create a fantastic site without having to write a single line of code. It also features several elements that allow you to include multimedia content such as pictures and videos.
Known brands that use Weebly: The Box Bro’s, Raquel Orozco, Caskey Beats, Bad Pickle Tees, and The Whiskey Ball
Wix is a cloud-based website builder platform that allows users to create a site through using online drag-and-drop tools. The platform also lets site owners and developers add specific functionalities including plugins, contact forms, and email marketing. Wix also enables you to choose a variety of professionally designed templates to start with or build it from scratch. And the best of all, Wix lets you create your free website.
Known brands that use Wix: Samsik, Olive’s Secret, Gling, Mon Cheri, and Jellyfish and Co