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Separating the Real SEO Companies From Hacks

With a vast majority of consumers now using the internet to shop, Search Engine Optimization, or SEO, plays a very vital role in the set up of any e-commerce website. Online merchants are scrambling for the top position in search engines and the best way to get there is through SEO.   With such a Read more

Posted in: Internet Marketing 101
Social Media Tools for B2B Marketers

With the right set of tools and services, internet marketers can make SEO and social media marketing easier. These tools are important because they can help save time and increase one’s search engine ranking. Below is a list of the most useful tools B2B marketers can include in their SEO and social media marketing strategies Read more

Posted in: Social Media Marketing
Dealing With Panda 4.0 for Small Businesses

Just when you think that search engine giant Google has gone easy in its efforts to further sharpen its service, think again. On May 20, Google's Matt Cutts announced in the most socially trendy manner possible (through Twitter), this: So, what does that actually mean? How will we be affected by this new (although largely Read more

Posted in: Cybertegic Highlights
Getting SEO Right Through KPIs

Search engine optimization (SEO) is a marketing strategy that helps drive sales to your business. When using SEO, key performance indicators (KPIs) should be put in place to measure the effectiveness of your campaign, allowing you to directly relate it to the success of your business.     In SEO, volume metrics give you an Read more

Posted in: Internet Marketing 101
Looking at the Competition When Doing SEO

When any business is developing a search engine optimization strategy, it is essential that they do in-depth research on their competition. There are a ton of questions to answer, from how much content should be created to how many links a website needs so it’s important to know your industry. Many of the answers needed Read more

Posted in: Internet Marketing 101
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