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Social Media Marketing: Business Blogging Tips

As with every activity we participate in, there is a right and wrong way to do it. A blogger can write as many blogs as he wants to, but ideally he’d want an audience larger than himself reading it. In the social media marketing sphere, business blogging is great for bringing attention to a business Read more

Posted in: Social Media Marketing

Social media marketing platforms are continually rolling out new features to make their sites more user-friendly, such as MySpace’s 2-way sync with Twitter and Facebook’s new tagging feature, among others.Now, those advertising on Facebook can expect an improvement on measuring how their ads perform because of a new multi-year partnership with Nielsen Co. that was Read more

Posted in: Social Media Marketing
Social Media Marketing: Platform Interdependence

Social media darling Twitter has been earning plenty of press. With its valuation at a purported $1 billion, investors and users alike are eyeing the changes Twitter has to offer the social media marketing circuit.Application developers are looking for ways to optimize Twitter’s updates to other social media marketing platforms. Social media site MySpace has Read more

Posted in: Social Media Marketing
Social Media Marketing and Brand Strategy

Is there a relationship between your brand and social media marketing? Your brand is your company’s foundation and is key to building relationships with your target consumer. Your brand should clearly present what deliverables you’re capable of, and alter an individual’s perception and expectation of your company. With the economic slump, the competition for customers’ Read more

Posted in: Social Media Marketing

Yesterday, we went over 5 questions you should ask before you hire a search engine optimization consultant. Now, we'll go over the next 5. 6. Why is your own PageRank low? Occasionally, search engine optimization (SEO) websites may display a lower PageRank, but have a sound design with relevant and useful information. PageRank alone will Read more

Posted in: Internet Marketing 101
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