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Have you ever heard of the term UGC? It stands for “user-generated content,” which refers to any form of content from videos, blogs, or discussion forum posts, created by users or customers talking about a product or service. UGC has influenced digital marketing more than ever, especially with the influencer marketing trend. That’s why for Read more

Just because you are managing an online business, doesn’t mean that you don’t have to worry about inventory. Inventory may not be as enjoyable as planning your marketing and advertising strategies, but it is a necessary step in ensuring that you are making profit. Practical Ecommerce’s Shirley Tan shares some helpful insights on effective inventory Read more