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By the time Mark Zuckerberg developed Facebook, it was purely intended as an online rating site to “judge” fellow Harvard students by posting two pictures and rate them based on their attractiveness. Next thing we knew, Facebook became what is known to be today: A social media phenomenon that became a part of everyone’s daily Read more

Great, engaging content is the soul of any social media strategy. Think about it. A flashy, edgy design on a Facebook page defeats its own purpose if its content is dull and boring. Same goes for Twitter. And don't neglect the benefits of having engaging social media content. When fans 'like' or 'follow' you, it's announced to their Read more