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For as early as 2013, it has been said that the future of Internet marketing is through mobile usage. This 2015, it is expected to reach its pinnacle and go full-circle in targeting the demographics of mobile users. And to prove this, a recent study states that mobile cellular usage is expected to tap the Read more

Despite the recent changes and updates in Facebook’s algorithm – particularly the gradual halt of the social network giant’s Organic Reach this first quarter – social media this 2015 as we know it is becoming pretty much stable and accessible for Internet marketing use. Maybe it just goes to show that big brands and start-up Read more

Over the last couple of years, we have seen just how immense and complex the movement of PPC ads was. We did see both the benefits and the downside this online marketing model could give and do to a business. We all know how Google Ads’ Shopping Campaign impacted the world of eCommerce, or the Read more