It’s 2019, and if you’re one of the hundreds who want to venture into the e-commerce world, then you have come to the right article. Today, we’re giving you a list of essential things you need to know before building your own e-commerce website.
Let’s check them one by one:
First, you need a domain name to build a website because it is the digital address people use to get to your site. There are websites on the internet where you can purchase your domain name, with GoDaddy being one of the most popular ones. All you need is to buy a domain name and then get a web hosting.
A website hosting refers to a storage unit where your website and all its content are stored. It is where the browser fetches the website content. Currently, there are four general types of hosting: including shared hosting, VPS hosting, dedicated hosting, and free hosting.
Website Platform refers to the software you’re going to use to build your website. There are many popular web builders online, but make sure to look for website platforms specifically designed for e-commerce websites. These sites include Shopify, Wix, BigCommerce, and Magento.
Responsive design refers to a website theme design or template that adjusts its appearance depending on the device the visitor is using. This is a significant factor to consider when building a website nowadays, especially since Google has stated the importance of having a mobile-responsive website.
Visuals play a significant role in attracting visitors to your website. Humans are visual creatures, drawn to pretty images. So make sure to use high-quality images on your site. You can also create stunning banners and creative promotional ads to invite people to come to your site.
On-Site optimization is an important factor if you want Google and other search engines to crawl your website. It helps search engine robots to read your site and know which products you are selling. In return, these bots will help you appear in search engine results when users search for a keyword related to your website.
Last but not least, is user experience. It plays a vital role for visitors to stay on your website and actually make a purchase. User-experience refers to the quality of your site and how user-friendly its system is. Users must easily navigate to your website and make a purchase without bumping into any issues to improve your bounce rate and conversion.
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