Here’s how Eternal Sparkles saw rapid online success in just six months.
Eternal Sparkles is a premier online retailer of fashion jewelry for the modern woman, and offer the trendiest and most versatile pieces at competitive and affordable prices. They already have established connections with the best fashion jewelry manufacturers and a steady customer base, so they were looking to establish an online venture.
Because they were relatively new to the industry and had no prior experience in developing an e-commerce business, they needed help from experts. They then contacted Cybertegic and asked help to develop and implement a customized e-commerce plan. They had two goals — to establish an online brand presence through an e-commerce website, and to grow online sales through internet marketing.
Cybertegic then built a new website for Eternal Sparkles with Channel Advisor’s e-commerce platform. They then implemented a PPC campaign which quickly generated customers over a short period of time. Within weeks, Cybertegic was able to drive tens of thousands of visits to the website by bidding on cost-effective and relevant keywords.
To decrease the PPC spending while increasing online sales, Cybertegic implemented various SEO efforts. As a result, Cybertegic was able to place Eternal Sparkles within the top 10 search engine results. After building the company’s e-commerce foundation, Cybertegic then deployed an email marketing campaign to increase the customer outreach and help boost sales. The result? Eternal Sparkles saw an immediate growth in sales, and today, 20% of their sales are generated from email marketing.
In addition, Cybertegic increased Eternal Sparkles’s brand reputation through comparison shop listings. Their products were listed on major comparison shopping engines such as Amazon and Google. This helped increase the business’ customer market and revenue. Today, 40% of Eternal Sparkles is a result of successful conversions from comparison shop engine searches.
All these results happened in a span of just six months. Want these results for your online business? Send us an inquiry now via the contact form on the right and we’ll create a customized plan that will fit your business model, needs, and budget.
“Cybertegic is very professional; they provide us with monthly progress reports and monthly phone calls to help us better understand our marketing campaigns.”
– Bobbi M.