The Client
CyberPowerPC has been one of the top manufacturers of gaming PCs for over 20 years, and they work closely with some of the biggest names in the business to ensure their products are always at the cutting edge.
Challenges
Competition in the PC industry is high, so CyberPower PC needed to increase brand recognition to increase website traffic and revenue.
The Solution
Cybertegic deployed a comprehensive digital advertising strategy for CyberPower PC. This included Search, Display, and Shopping campaigns. The Search campaign targeted users actively searching for gaming PCs, the Display campaign utilized visually appealing ads on relevant websites, and the Shopping campaign showcased products to users searching for gaming hardware.
These campaigns worked hand-in-hand to drive qualified traffic, increase brand visibility, and generate direct conversions.
The Results
The latest ground-breaking results include a 270.85% increase in revenue and a 281.59% increase in Return on Ad Spend (RoAS) in 2 months.
Increased Revenue By
270.85%
Return on Ad Spend
281.59%
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