For almost all businesses, 2020 was a challenging year because of the coronavirus pandemic. This 2021, however, we can all work harder for better results, and one way to do so is by making sure that our website’s SEO is good. With that in mind, we summarized a list of the best tips that can help you improve your SEO to get your website on the right track.
Here are five solid tips that can help you boost your SEO this 2021:
TIP 1 – Make your website mobile-friendly.
Last year, Statista stated that 50% of global internet traffic comes from mobile. That alone should explain why having a mobile-friendly website can help you reach more audiences. To check if your site is mobile-friendly, you can use Google’s Mobile-Friendly Test. It also gives details on issues that affect your website’s mobile-friendliness and what you can do to fix it.
TIP 2 – Optimize your website for voice search.
More and more people are using their phones and voice assistants to search for things on the internet. This is why it is important to start optimizing your website’s content for voice search. To do this, write content with long-tail keywords. Voice searches use long-tail keywords when searching for information through Google.
TIP 3 – Improve your website’s user experience.
User experience is one big factor that Google considers when ranking websites on their organic search results. To analyze if your website delivers a good user experience. One way to do so is by checking your website’s bounce rate. If your website has a high bounce rate, it has poor usability and user experience.
TIP 4 – Quality content is king.
Again, pay attention to how you deliver your content. Content works when it delivers users the information they need. So create content that is not only engaging but is informative and adds value to search users. Remember to also use visual content, such as videos and infographics.
TIP 5 – Optimize your metadata.
Metadata is important because Google bots use it to determine what your website or web page is all about. Make sure to insert relevant keywords into your meta title and meta description. Another thing is to make sure not to duplicate meta descriptions in your web pages. Also, remove non-alphanumeric characters into your metadata.
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Want to learn more about how you can improve your SEO results? Schedule a free consultation with us at Cybertegic, the best digital marketing company in Los Angeles.
