An Amazon Storefront can help you leverage Amazon’s wide customer base. Through Amazon Storefront, you can build a genuine brand identity and lead better brand visibility for your business. This can help increase your online sales and brand awareness. Here are five reasons why your business needs an Amazon Storefront today, as listed by Cybertegic, your trusted digital marketing company in Los Angeles.
Brand Protection
Building an Amazon Storefront can help you protect your brand against other duplicate or unauthorized listings. On top of that, an Amazon Storefront allows you to display your products on Amazon. This helps you to tap audiences that shop around Amazon. This can increase your sales and help you get new customers online.
Linkable to Search Ads
Similar to your website, you can use your Amazon Storefront URL for your headline search ads. Yes, you can use it as your landing page for customers looking for products similar to yours but who want to purchase them from Amazon. Directing your customers to your Amazon Storefront will prove beneficial, especially in the long run, since it helps establish your brand and show that your brand is in one of the top online stores.
Incorporate Rich Media
If your Amazon Storefront has an attractive design, high-quality images, and videos, its traffic will naturally skyrocket. Adding visual graphics to your Amazon Storefront helps invite new customers to check your products and your brand. And these rich media can easily be incorporated with your Amazon Storefront.
Access to Amazon Analytics
You can track the traffic on your Amazon Storefront by using Amazon Analytics. By monitoring the appropriate metrics, you will be able to work around your store design to find out what your customers are actually interested in. This helps you further showcase these products on your Storefront to increase your traffic and conversions.
Showcase Products
An Amazon Storefront also provides a great platform to showcase all of your best products. Your Amazon Storefront should categorize your products to present your collection according to a specific theme. This increases your product’s exposure to online customers.
