In a previous article about video marketing, we’ve talked about how it is dubbed as the future of marketing. It has become a big part of digital marketing because videos are likely to go viral and attract viewers that can potentially turn into customers.
That’s why if you’re planning to start creating videos as a part of your marketing campaign, we at Cybertegic, one of the best internet marketing consultants, gathered six of the best video editing software for your reference:
Animoto
Animoto is a cloud-based video editor and creation tool, and is probably the easiest editing tool there is around. You can create a video by just adding photos and videos, customize it, and embed it on your site. This tool also has a mobile app version, which also allows you to share your videos online easily.
Powtoon
Powtoon allows you to easily create animated presentations and animated explainer videos that look professional in just a few minutes. It has a wide variety of templates, characters, backgrounds, and transitions for you to use. And to top it all up, it is also free!
Sellamations
If you want something fun and engaging for your video marketing, then Sellamations is the perfect video editing tool for you. Sellamations lets you create doodle animations to let you communicate your message to your viewers. You can also ask for a custom character to be created specifically for your video.
WeVideo
WeVideo is another cloud-based video editing software that is quickly becoming popular. Compared to other cloud video editing software, WeVideo offers more advanced features and functionality. It also includes audio editing capabilities and some commercially licensed music you can use.
Wondershare Filmora
Wondershare Filmora is a simple editor that offers both easy mode and a full-feature mode. Basic mode has the simplest functionality for new editors to understand and easily create a video, while its full-feature mode includes more transitions, filters, overlays, and has split-screen effects.
Lightworks
Lightworks is an advanced video editor for professionals. It was used in award-winning films such as The King’s Speech and Pulp Fiction. It offers two different licenses, “Free” and “Pro.” If you’re just starting, then I suggest that you try the free license first. The free version includes real-time effects, second monitor output, and advanced multi-cam editing.
