It’s the era of mobile-friendly retailers

Internet marketing serviceproviders, be warned. It’s the era of mobile-friendly online retailers. According to a report from the Internet Retailer, a Forrester Research and Shop.Org research found that nine out of 10 online retailers (or approximately 91%) have a mobile strategy in place. Mobile marketing apparently generated almost 5% of the participants’ total web sales…

How to get better Facebook advertising results

Getting into Facebook does not guarantee that your marketing campaign will bring you improved sales and lead generation. Getting into Facebook does not guarantee anything. It is merely a crucial first step into penetrating online marketing. If you and your social media agency are serious about making Facebook a critical part of your marketing campaign,…

Warning: 80% of ads are abandoned in the beginning

For those who claim the title of being the best Internet marketing company, constantly updating strategy is crucial. If your Internet marketing service provider is one such company, then consider this an early warning. According to an article for BizReport, a Vindico report found that an average of 80% of video ads is “abandoned within…

Concerns about online privacy don’t get in the way of online shopping

Consumer behavior about online shopping will always remain puzzling even to the best Internet marketing companytoday. According to an article from the Internet Retailer, a new report from Forrester Research, Inc. found that half of online US consumers are concerned about their privacy, security and safety online but they continue shopping anyway. Online shopping had…