Social Media News: Gartner’s Hype Cycle Report 2010

Powerhouses such as Google, Apple, Facebook and Twitter always have some new service, gadget or technology to show off. Technology and business endeavors evolve so quickly, we have something new to look forward to almost daily. However, not all new technologies become big hits. Leading information technology research and advisory company, Gartner, Inc., has released…

Facebook and Twitter Not Enough? Make Your Own Social Media Network

 WordPress.org is widely recognized as being a popular and powerful tool for blogging, and now they have something more to offer. Users can now create their own social network using BuddyPress. BuddyPress is a new social media tool from WordPress, and is designed specifically for niche groups and small communities. Whereas Facebook and Twitter are…

Building Ecommerce Consumers’ Trust

Managing ecommerce can be a risky investment because of the lack of personal communication with your buyers. Despite the mind-boggling merchandising functionalities you boast in your ecommerce website, consumers will never purchase from you if you can’t gain their trust. As with any business, earning the trust of consumers is a crucial element to the…

Mobile Web Not Just For Social Media, But Shopping Too

Mobile phone owners are doing more than just checking Twitter or updating their Facebook status these days. According to a survey from Lightspeed Research, nearly half of mobile phone owners have made purchases through the mobile web or a mobile app. The survey, based on the responses of 3,905 U.S. mobile phone owners who participate…

E-commerce On the Go: Lowdown on Mobile E-commerce

Mobile phone technology has certainly come a long way. Once just a handy means of communication, now it has transformed into a new platform for e-commerce. Mobile web is not just a fad. It is a reality that is rapidly changing the playing field for many e-commerce merchants. However, the transition from traditional e-commerce to…