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A few days ago, Tory Johnson, Founder/CEO of Women for Hire, and George Stephanopoulos discussed Yelp’s Business Owner Tools on Good Morning America. Johnson says that aside from recommendations from family and friends, consumers rely heavily on user-generated reviews. She further explains that Yelp is a free social media marketing (SMM) tool for business owners…
Search engine optimization scams are flooding the Internet, taking advantage of the entrepreneur’s desire to be at the top of Google’s search engine results page. Below are the top SEO scams along with some tips on how to avoid them: Guaranteed top 10 placement and continuous top SEO rankings for your site for only $$$…
In the waning months of the previous year, Google began to introduce its Social Search experiment. For anyone unaware, Social Search functions by displaying results that are customized for you and based on the people in your social network. If, say, you’re looking for opinions on local French restaurants, Social Search would link you to…
According to the “2010 Marketing Trends” survey done by StrongMail, online marketing spending is expected to increase this year. For the survey, over 1,000 business executives across a wide range of industries were contacted. Below are some of the highlights of the report: 89% of respondents plan to increase or…
Your search engine optimization (SEO) efforts have earned you top results for your product or service, but how do you actually own the top results for your brand or company? Below are some of the basics on Reputation Management: Your Social Media Profiles are Extremely Important. Some top ranking social media profiles are company Facebook,…
For the past six months, Cybertegic has been continuously helped clients reach the first page of Google and Yahoo search results for their keywords. Cybertegic’s month-to-month successes in this area serve as examples of the company’s dedication to the ethical practice of Search Engine Optimization (SEO). At Cybertegic, we really hold true to our motto,…
Since social media has become such an integral part of so many lives, well known companies such as Nike, Intel, and Atari have taken notice and begun their own Facebook/Twitter account to engage with consumers. Although such companies are continuing advertising through TV, radio, etc., the most anticipated means is through e-mail marketing campaigns. Top…
There’s a bit of a widespread problem plaguing a fair amount of companies. Too often, they dedicate an inordinate amount of time, resources, and personnel to developing a presence on social media sites such as Facebook and Twitter without having a plan for what they’re doing, or why they’re on them in the first place….
One of the more notable tools in regards to social media marketing (SMM) is the well known social network, Facebook. What started off as an unassuming website to connect with friends, Facebook is now used by major national companies such as Carl’s Jr. and Del Taco, whose Fan page grows every minute. One of the…
One of the big players of search engine optimization (SEO) is link building, which refers to the incorporation of inbound links to a particular website. It is vital to understand that the quality of the links determines your overall page rank and the amount of directed traffic from search engines like Google. Since link building…
