Use Google Maps to Optimize for your Local Business

Much like the previous entries we made about Yelp and Local SEO, Google Maps is a useful search engine optimization (SEO) tool that local businesses can utilize to increase their business from internet search inquiries. Google Maps can help pinpoint your location for local users searching for your product or service in your area. Google…

Payment Fraud Detection, Prevention, and Management

Issue: As eCommerce sales grow, so does the number of online frauds. The dollar losses due to online fraud have risen to a number exceeding 3.6 Billion, but the percentage of fraud to revenue has stabilized at about 1.4% (See Chart from MarketingSherpa) from 2006 – 2008 because of the improvement in technology, as well…

Web Consulting With a Cause: A Partnership Between Cybertegic Inc. and Starlight Children’s Foundation

“The child must know that he is a miracle, that since the beginning of the world there hasn’t been, and until the end of the world there will not be, another child like him.”         — Pablo Casals   Starlight Children’s Foundation dedicates itself to improving the quality of life of children who are suffering…

What’s the Buzz About? Google Buzz.

As previously mentioned, Google recently employed several social media marketing experts to lead their social media team. As of today, Google publicly announced on their official blog about their new product, Google Buzz.Google Buzz is their latest attempt at social media, and will be made available via Gmail and through a mobile browser. Although Google’s…

Google’s Air First Search Commercial During Super Bowl

This past Saturday, Google CEO Eric Schmidt tweeted that Google would be airing its first ever television ad as one of the Super Bowl’s wildly anticipated commercials. Although the ad has been on YouTube for the past three months and initially intended for just the Internet, Google’s affinity to this particular ad and its positive…

Speed over Relevance? Google’s Answer is No.

With Google’s most recent revamp, Google Caffeine, comes a concern among website owners and the search engine optimization (SEO) community: “Is page speed more important than relevance?” Since many site owners do not have the resources to develop a website that loads at lightning speed, this concern has been growing. Although Matt Cutts has explained…

Top Five SEO Scams and Tips on Avoiding Them

Search engine optimization scams are flooding the Internet, taking advantage of the entrepreneur’s desire to be at the top of Google’s search engine results page. Below are the top SEO scams along with some tips on how to avoid them: Guaranteed top 10 placement and continuous top SEO rankings for your site for only $$$…

Claiming the Top 10 Search Engine Results for your Company: The Basics on Reputation Management

Your search engine optimization (SEO) efforts have earned you top results for your product or service, but how do you actually own the top results for your brand or company? Below are some of the basics on Reputation Management: Your Social Media Profiles are Extremely Important. Some top ranking social media profiles are company Facebook,…