During the Mashable and 92Y Social Good Summit, a convention dedicated to bringing about social good through new media, Facebook co-founder Chris Hughes spoke again on the new social network he is building specifically for non-profit organizations. The new social media network is called Jumo, and made a big impact at the summit, and is changing the way that a lot of non-profit organizations will conduct their business. A major influence in Hughes’ decision to make this network was the devastation that occurred after the earthquake in Port-au-Prince, Haiti in January of 2010. “The content was horrific, but ultimately galvanizing,” said Hughes in response to the news that circulated after the earthquake had hit.
When he spoke earlier this year at Acumen Fund’s *spark! event, Chris Hughes also talked about how Jumo will help to make the world a better place. He boldly announced how different this world is with the advent of social media, and how social media can be used to solve problems and create social good. “This is the first new opportunity that a more networked world offers,” he said at *spark!, “It’s the opportunity to collaborate on problems that wasn’t previously possible.” This opportunity is Jumo. Though it hasn’t launched yet, there is much speculation on how Jumo will affect the social media scene, or even bigger, how it could change the way non-profit organizations do business. Imagine text messaging your charity a $10 donation, or getting Twitter updates on a recent disaster that you are following. Social media is in all of our lives at some level, so we look forward to seeing how Jumo lives up to its promise of making the world a better place.
Written by Brennan Mack