Who said Hollywood was just about the glitz and glamour? While Hollywood is a very far topic from the intense world of internet marketing, it can actually be very helpful. Hollywood teaches some very important lessons in blogging. Since blogging is an important internet marketing service for online businesses, it is essential to know everything you can to make it successful.
Here are some movies that will help you learn the basics of blogging.
1. Forrest Gump – “Life was like a box of chocolates. You never know what you’re gonna get.”
In this 1994 coming of age movie that took the world by storm, the line opened the minds of the people watching. Contrary to what others may believe, blogging is not just total science. It’s both an art and science. A few years ago, SEO experts finally figured out how Google’s algorithms worked. As a result, they found ways to getting their blogs ranked even without the necessary content. Unfortunately, Google released its Penguin and Panda, a duo of algorithms that made SEO experts question their strategies. You see, Google is like chocolates. You never know what’s going to happen. And that’s something that you have to remember in blogging. You can’t rely on Google’s algorithms for traffic. If you do, you’ll only get slapped every time Google decides to change their criteria.
2. The Incredibles – “I work alone.”
Blogging is a very sociable activity. You cannot run a good blog without networking and socializing with other people. Just like Mr. Incredible who tried to work alone and got cornered for it, your blog won’t end up a success if you don’t connect with other people in the blogosphere. Even if you write killer content, you might not be able to get the audience you want if your target audience doesn’t even know you exist. If you truly want to run a successful blog, use social media. Answer questions, comments and connect. The more sociable you are with the online community, the bigger opportunities you can get for your blog.
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| “You had me at hello” |
3. Jerry Maguire – “You had me at ‘hello.’”
In this romantic movie, Jerry Maguire teaches that a blog doesn’t just need killer content. It also needs something to attract the attention of readers. In order to attract readers, you need to create catchy titles, specific tag lines and interesting opening paragraphs. You only have a few minutes of your reader’s attention to fully capture them so make the most of it. Fail and your readers will head to a different blog to get what they want.
4. Contagion – “Blogging is not writing. It’s just graffiti with punctuation.”
Just like traditional media, it is very important that you recognize what you write in your blog. Graffiti is art without responsibility. If you blog without responsibility, you’ll only end up misleading your readers or disappointing them. Be responsible and think before you click.