Keeping Up with your Social Media Strategies this 2015

Despite the recent changes and updates in Facebook’s algorithm – particularly the gradual halt of the social network giant’s Organic Reach this first quarter – social media this 2015 as we know it is becoming pretty much stable and accessible for Internet marketing use. Maybe it just goes to show that big brands and start-up…

Getting Bored of Your Online Business? Here are Some Productive Stuff to Pre-Occupy You!

To rephrase the great motivational speaker, Earl Nightingale, “Boredom is the absence of a good idea”. True enough, this so-called occupational hazard is what makes a business stagnant and stale, the same way a marriage hits the good ol’ “seven-year-itch” state. In addition, the monotony of an online business frame will also affect the desire…

Celebrities In Internet Marketing: The Good and The Bad of Celebrity Online Endorsements

The use of celebrities in promoting a certain product or services is no longer new to the public eye. In fact, studies suggest that consumers are more likely to be compelled to avail virtually anything and everything these personalities endorse not only offline but also through their social accounts (Facebook fan page, Instagram, Twitter, etc.)….

5 Uses of Facebook to Promote Your Small Business

By the time Mark Zuckerberg developed Facebook, it was purely intended as an online rating site to “judge” fellow Harvard students by posting two pictures and rate them based on their attractiveness. Next thing we knew, Facebook became what is known to be today: A social media phenomenon that became a part of everyone’s daily…

Give Your Business Legitimacy With Social Proof

What is social proof? Linda Bustos of Get Elastic defines it as the “communication that your business or products are liked by real people”—not some scripted marketing spiel you orchestrated as a businessman. In this day and age where doing business online is increasingly becoming more about social media marketing, it is vital to let…