Mobile-friendliness is one of the vital factors that Google uses to show a website on top of its search result pages. This is why businesses with websites need to optimize their website for mobile devices.
Here are seven ways to make your website mobile-friendly as recommended by the best digital marketing company in Pasadena.
Test if your website is mobile-friendly.
Google has a tool that you can use to check whether your website is mobile-friendly or not. You can try checking your site in this tool by clicking this link. The test will analyze your website’s URL and report if your page has a mobile-friendly design.
Check your website’s mobile usability in Google Webmasters Tools.
Google Webmasters Tools can allow you to check your website’s mobile usability. Login to your Google Webmasters Tools and go to Search Traffic then Mobile Usability. You can also find steps on how you can fix these issues.
Improve your website speed and load time.
Web page loading time is one of the most important factors of mobile optimization. To check your website loading page speed, go to Google’s Page Speed Insight to find out if your website responds slowly or not. This tool also provides solutions on how you can fix your website’s issues.
Use standard fonts for the content of your website.
Fancy fonts can make your website load slower. So stick using standard fonts for your website’s content. Make sure that the font sizes also scale properly within your viewport, so users don’t need to zoom on your page.
Optimize your images.
Large images with high resolution take too long to load. So make sure to optimize your images by compressing it using certain tools. Make sure to also include keywords in your image title and alt text.
Use mobile-centric 404s.
Make sure that your website pages properly open on mobile and desktop devices. The pages shouldn’t also show an error page when redirecting.
Avoid using Flash for your website.
Flash-based content is not mobile-friendly, so avoid using them. If you want to add animations to your website, then consider using HTML 5 instead of Flash.