Artificial intelligence has taken over the marketing world and made everything so much easier, faster, and more efficient. From small business owner to CEO of a large company, AI can and will change your marketing game. Here are twelve of the best AI tools you can start using right now to level up your marketing strategy.
1 – Jasper.ai
If you’ve ever struggled with writing blog posts, social media content, or ad copy, Jasper.ai might just become your best friend. Jasper is an AI-powered writing assistant that can generate high-quality content in minutes. Just give it a couple of prompts, and Jasper will whip up a creative, interesting copy in no time.
2 – HubSpot’s AI-Powered CRM
HubSpot is a very widely used tool, but did you know that they’ve actually incorporated AI into their CRM? HubSpot’s AI can do everything from segmenting your audience to predicting customer behavior and personalizing marketing messages.
HubSpot’s AI allows companies to manage their customers better and more efficiently with less effort.
3 – SurferSEO
If SEO feels like a headache, SurferSEO is here to take the pressure off. This AI-powered tool helps you optimize your pages and blog posts so they can have a higher chance of ranking on SERPs. You can analyze your competition and get real-time feedback on what to improve to rank higher on Google.
4 – Lumen5
Video marketing is a big thing, but not everyone has the time or ability to make interesting videos. Lumen5 makes it easy. It’s a tool that will take your blog or article and, with a few clicks of the button, make it a video. It is ideal for recycling material and grabbing your viewers’ attention on social media.
5 – Drift
Drift is an AI-powered chatbot that helps you engage with website visitors in real-time. It answers customer questions and can even schedule appointments.
Drift happens to be one of the highly recommended tools for improving customer support and user experience.
6 – MarketMuse
MarketMuse has an AI algorithm that works by analyzing what you’ve written so far, and tells you what you can improve in your content. It gives you pointers on how to properly optimize and format your articles.
7 – Phrasee
Phrasee uses AI to generate optimized, high-performing copy that resonates with your audience. It learns from your previous campaigns and predicts what type of messaging will drive engagement. If you’re in email marketing or run paid ads, Phrasee can help boost your results.
8 – Emarsys
Emarsys is an omnichannel marketing platform powered by artificial intelligence that enables you to create extremely personalized campaigns through email, SMS, social media, and much more. It crunches all the customer data so you can come up with a really targeted marketing message.
9 – Crimson Hexagon
Crimson hexagon is an AI-powered social listening device that provides you with true and accurate feedback regarding how your audience feels, what they like, and what they are saying. A necessity when tracking brand reputation and getting usable information out of social babble.
10 – Canva Magic Resize (AI Tool)
Canva is awesome enough on its own as a great tool for designing beautiful graphics, but now they’ve added the “Magic Resize” AI tool. This tool automatically scales designs for different platforms, eliminating the time you waste resizing visual graphics for different marketing and social media platforms.
11 – Persado
Persado uses AI to craft emotionally engaging marketing messages. It studies all the customer data and creates a language that strikes your audience right in the heart.
With Persado, you can know exactly what it is that motivates people to respond, to click, to buy, when writing emails or ad copy.
12 – Adzooma
Adzooma is an AI powered tool that lets you make the most of your ad campaigns across the various PPC networks while automating as much as possible. It analyzes all of your campaigns and tells you what you should be doing better, but also automates bid adjustments.
Key Takeaways
AI will continue to bring changes that will help businesses and marketers improve their marketing efforts and be more efficient in how they approach their campaigns. While these twelve tools can help you get started, you will still need to do research to use them more efficiently.
If you need help incorporating AI with your marketing strategy, Cybertegic is a digital marketing agency in Pasadena specializing in this field. Contact us to learn how we use AI to improve our client’s campaigns and bring in more conversions.
