I’ve read Danny Sullivan’s article. It’s about how Google’s latest change diminishes the importance of doing “Page Rank sculpting” – a popular SEO technique of passing on page rank to other web pages you’ve linked your authority page to. From now on, page rank will be as good as shared, when you link to a…
Goal setting in PPC management can be quite challenging especially at first. Starting fresh is well… refreshing but in PPC, it also means that there is no historical data to work with. What works for other accounts might not necessarily work for this new one. So it’s back to trial and error again which can…
Content marketing isn’t suffering from a lack of content. It’s suffering from a lack of purpose. Every day, businesses publish blog posts, social media updates, videos, and newsletters hoping to attract customers. Yet many of those efforts produce little more than page views and forgotten URLs. The problem isn’t volume. It’s a strategy. Without a…
Forget simply checking email or playing FarmVille on Facebook while on the go, smartphones are providing consumers with a more convenient and mobile way to shop. According to Gartner, a research and advisory company, smartphone sales increased 49% in the first three months of 2010; this means there is a whole lot of new opportunity…
Two of our previous posts discussed several strategies that could help the best SEO company earn high traffic for their blogs. These tactics, as shared by SEOmoz CEO and Co-founder Rand Fishkin, include having a targeted audience, community participation, a search engine optimization friendly blog, social media agency, Google Analytics, graphics, keyword research, and guest…
During the recent Search Engine Strategies held in Chicago, Eric Enge of Stone Temple Consulting, offered three scenarios where content syndication can be beneficial for the best SEO company. By definition (and most probably nature, too), content syndication will result to duplicate content which is a major no-no for any search engine optimization company. For…
