Never before has Twitter been bigger than this year. With the right tools, Twitter avail your business to its maximum potential. As a marketing tool, Twitter’s new marketing and promotional opportunities should be integrated into already existing social marketing practices. For an easier and faster Twitter experience, here are analytic tools for small and big business ecommerce owners.
1. Tweet Effect – Despite being in its experimental stage, Tweet Effect identifies which of your Twitter status updates prompted users follow or leave you, which is important so you know which tweets will gain you more followers while keeping existing followers.
2. TweetLevel – A tool that measures an individual’s importance on Twitter by scoring four key ranking metrics – influence, popularity, engagement, and trust.
3. TweetStats – A simple tool that graphs Twitter stats per hour, per month, timeline, and reply statistics. This useful information lets you know how active you are on Twitter in order to gain more followers and be influential to the industry you belong to.
4. Babller – If you want to go global, then this tool is for you. Twitter status updates can be posted and read on Twitter, Facebook, and LinkedIn in many languages. Updates can even be translated to specific languages.
5. LiveGo – Managing multiple social networking sites has just gotten easier with LiveGo. Clients include Twitter, Facebook, Instant Messenger clients, as well as email accounts at Gmail, Yahoo, and Hotmail.
6. Jotabl – Sharing tweets on blogs and other Web-based publishing spaces has become possible. Jotabl is a “shoutbox” displayed on websites where users can sign in with their Twitter username to post comments and messages.
7. TurnSocial – Expand social networking by adding popular social media and location-based applications on top of your Facebook, Twitter, and Foursquare content on your website.
8. Bit.ly – Because Twitter is unfortunately limited to 140 characters, URL shrinkers have become one of the most important tools for Twitter users. Share URLs without the worry of exceeding the 140-character limit.
There are other essential Twitter tools that can be used to maximize Twitter accounts. Listed above are just a few suggestions to make the most of Twitter’s marketing potential.
