In an effort to strengthen the value of Facebook in the social media marketing landscape, the Palo Alto, California-based is launching zip code targeting. According to the BizReport article by Helen Leggatt, zip code targeting has long been used by…
Cybertegic Blog of Knowledge
Presenting the Latest Knowledge Of Digital Marketing and Web Development Trends!
Tips For The Novice E-Commerce Website Designer
When it comes to the design of an e-commerce website, creativity is important but effectiveness is paramount. Effectiveness, here, is defined as the likelihood of a site visitor being converted into a customer. Many factors can be used to measure…
Social Commerce On Facebook About To Get More Crowded
In an Internet Retailer report by Zak Stambor, it is revealed that leading e-commerce platform provider, Magento, has struck a deal with social commerce services provider Zibaba to allow tens of thousands of e-commerce merchants to replicate their sites on…
E-commerce jumps 17.5% in Q2
Last Tuesday, U.S. Commerce Department announced that online shoppers spent $47.5 billion, a 17.5% jump from last year $ 40.2 billion. This marks the ninth consecutive month that e-commerce has posted double-digit gains. Michael McNamara, vice president of research and analysis…
Social Media Success Stories From Established Companies (Part 2)
In our previous post, we shared with you five remarkable social media success stories from industry bigwigs. Now, it’s time for a second serving of inspiring stories from successful social media marketing campaigns. 1. Zappos. This online shoe store reached…
Social Media Success Stories From Established Companies (Part 1)
Because of its ease of use and accessibility, social media marketing has leveled the marketing field for many small to medium business owners. For more established companies, social media is a tool to fortify their market position. Here are some…