Search our blog for all the digital marketing knowledge you will need to keep up with important tips & trends.
Do you have an online retail store and are looking for ways to increase the conversion rate from Google ads? Consider Shopping campaigns to promote your inventory, increase online conversion, and boost website traffic or foot traffic to your store. What are Shopping campaigns? Shopping campaigns ask marketers to submit their product data to Google…
Facebook announces expanding professional mode to all users globally to allow everyone to utilize features previously exclusive to business pages on Facebook. Every user can showcase their skills and abilities in new ways with this update. Professional Mode was first rolled out to US-based individual users last December. It is a profile setting that can…
When starting a new blog for your business, getting people to read your blog posts is a common struggle. With millions of content published online every second, audiences will need help finding your blog post on the internet. But fret not because our experienced writers have the following tips that can help you get more…
To meet the requirements of consumer privacy, there will be a Google Ads update that will affect similar audiences targeting. Google Ads Liaison Ginny Marvin announced that the ads platform will phase out similar audience targeting in 2023. There won’t be any changes for users currently using similar audience targeting in their campaigns and ad…
Logo creation can be very intimidating, especially for first-time business owners. But with today’s resources and technology, you can easily create one on your own. However, this doesn’t mean you should just wind up a logo that will not stand out or represent your brand. It has to be striking and memorable enough to make…
LinkedIn has released an update that upgrades video content with automatically generated captions. This new feature is designed to help people with accessibility needs. Automatic Captions to Videos With the new automatic captions, LinkedIn’s goal is to make videos in the feeds more accessible to those who have a hard time hearing. It is also…
If you’re new to e-commerce and want to build your organic traffic, adding a blog to your store is the simplest way. Blogging effectively builds a long-term audience, increases customer engagement, and improves your website’s SEO. Adding a blog to your Shopify store is easy. Here’s a quick guide on how to add a blog,…
Google is launching a passkey functionality to Chrome for Android mobile phones. The feature is already accessible for Google Play Services Beta users and Chrome Canary members. But it will, later on, roll out to all users before the year ends. This means that users can automatically enter saved passwords, especially when a user’s credentials…
With Shopify, it’s easy to build your e-commerce store and add products, thanks to its user-friendly interface. But after building your store, what comes next? You can’t quickly expect people to find it and buy your products. You need to market your e-commerce store so people can find your website online. Here are seven tips…
Google will now stop showing title tags for mobile search results and instead will show site names for websites. According to documentation published by Google Search Central, the algorithm of Google Search will support site names from homepages at the domain level. However, this will not apply to the subdomain or subdirectory level. This means…
