LinkedIn announces updates coming to the platform for this year. These seven features will be rolled out in 2023, which will include certain changes to how users do a job search. To get a detailed idea of what these new features have to offer, here are a few details: 1 – Alt Text Functionality Campaign…
Meta, formally known as Facebook, announces the launch of Instagram Explore Home Ads Placement. It can be accessed via the Instagram Marketing API, allowing advertisers to run ads on the Instagram Explore home page. The new feature was announced by Meta on October 4, 2022. According to the official post published by Meta, businesses can…
Businesses that still haven’t used LinkedIn may lose many opportunities. This online professional network can help brands connect with over 600 million users worldwide. Companies can also connect with professionals considered potential high-quality leads with LinkedIn. Here are 10 tips on how to improve your LinkedIn marketing strategy as recommended by the experts from Cybertegic,…
Creating a Facebook Page may be easy, but the task doesn’t end there. You will need to properly customize your Facebook page if you want customers to find it online. Follow our quick and easy step-by-step guide below to customize your Facebook page. Profile Picture and Cover Photo Before anything else, you need to add…
Facebook announces expanding professional mode to all users globally to allow everyone to utilize features previously exclusive to business pages on Facebook. Every user can showcase their skills and abilities in new ways with this update. Professional Mode was first rolled out to US-based individual users last December. It is a profile setting that can…
Have you ever heard of the term “influencer marketing”? In the digital world, you may have encountered names of people on the internet that have been dubbed online celebrities. These are bloggers, social media stars, and Instagram models who have built their fan bases by creating entertaining and engaging content. Influencer marketing is an approach…
Facebook announces that they are launching a new in-app browser on Android. This app will replace Android System Webview with a more stable solution. Once the new in-app browser launches, Facebook will open web pages in the app itself. Unlike other Android apps, it will open web links in an external browser that the user…
Meta has shared on their blog post the four top ranking signals its Facebook algorithm uses when ranking videos on the social media platform. The four factors with the most influence on Facebook’s video distribution are: According to Meta, Facebook’s video algorithm values original content and encourages intentional and loyal consumption. The company emphasizes that…
TikTok will be pushing for e-commerce by adding three types of shopping ads. Each ad will come with expanded placement options beyond the For You page. These new three ad types will include: These new advertising formats will be accessible in the TikTok Ads manager through the buying objective, “Product Sales.” Marketers can now utilize…
Linkedin will roll out a new feature that will enable users to add external links to the photos they post on their feed. This new feature allows another opportunity for users to drive traffic to their website from their Linkedin business page or profile. Linkedin Creator Manager, Geri Silver, announces the new feature on her…
