According to Google, there are more than 2.6 billion local searches conducted each month. This just shows how local SEO is taking the scene and increasing the chances of a local online store to reach out to their local customers.
To further emphasize this, here are eight reasons why local SEO is important for your online business:
- Nearly 86 million users access local business information through their mobile phones.
- Over 85% of consumers who conduct a local business search on their mobile device will likely call or visit within a day.
- 78% of buyers who used their mobile phones for local business search is likely to purchase as a result.
- While 59% of buyers who used their personal computers for local business search will likely buy from online stores.
- The best internet marketing company also confirmed that an average consumer will use 2.5 different sources to lookup local business information.
- More than 67% of online businesses now have local listings, which include information about their website, phone number, and address.
- More than 70% of users check out local listing sites to check if an online store is legit or not. It is a way for them to check customer feedback and reviews.
- 90% of online buyers state that a website with local listings increases their trust and that they are more likely to buy products from these online stores.
Sources: HubSpot.com