Here’s a mobile website checklist with seven crucial points to know if your website is mobile-friendly.
It was in 2015 when Google launched its Mobilegeddon update and began to focus their attention on mobile users. This eventually then lead digital marketers to design their website for mobile phones to make sure that Google will not penalize them. And just this year, Google also released a Core Update, which experts believe include a mobile-first indexing algorithm. This means that Google added more importance in ranking websites that are mobile-friendly and have a better user experience.
That’s why if you’re designing your website for mobile phones, the best internet marketing company suggests checking your site for these seven things:
- A clickable logo
Online users have familiarized themselves with websites that have clickable logos linking to their home page. The same rules should apply to your website’s mobile version. So make sure that your logo is clickable and it redirects to your site’s homepage, allowing visitors to have an easy way back. Plus, your logo should always be visible at the top area of the website.
- A mobile menu box
Your website’s mobile version should feature a mobile menu box, which is also known as the hamburger menu, instead of the standard one. This is ideally placed beside the logo or directly below it, so users can easily see and access it.
- Your phone number at the top part of the page
It is ideal for a website’s mobile version to have a phone number visible at the very top since this is often the info search users are looking for. You can also tweak the phone number on your website, so your mobile visitors will be able to make a call upon clicking it. Plus, a phone number is a great call-to-action.
- Your location
Putting your physical store’s address and including a link to a Google Map can help your online visitors to easily track your location. This is also a great start to let Google know where you are on the map, something you’ll definitely need to rank on local search results.
- A search box
If your website contains a lot of products or content, it would be easier for your online visitors to search for something through a search box. An ideal place for it would also be on top of your website’s header, where your online visitors can easily see it.
- The fewer words, the better
When it comes to mobile, the fewer words, you use the better. Focus on using engaging images and call-to-action buttons instead of a lot of text. This is important, especially on your website’s homepage, so your online visitors can easily see how to get to the important sections quickly.
- Good content
Content is essential to tell Google what your website is all about. But since you’re designing a site meant for mobile users, make sure that your website’s content is short, descriptive, and straight-to-the-point.
