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Ecommerce Tip: Make Room for M-Commerce
A few years back, it has been predicted that mobile commerce will be growing at a steady pace; most especially when mobile handsets become more advanced. Surveys recently conducted by Compete and comScore show that indeed, m-commerce is causing quite a stir in the world of commerce and ecommerce. As comScore reports, 234 million Americans…
10 Reasons Why Content Needs Engaging Visuals
Content remains king. From social media posts to blog articles, content drives engagement and interest in your brand. Publishing great content is not enough to capture your audience’s attention. In fact, studies show that people retain only 10% of information that is presented to them orally or in writing. This is where visuals come in….
6 Essential Social Media Metrics
The most important thing in riding the social media wave is that businesses must develop a social media marketing strategy; here and here are two great resources. The second and equally important aspect, which is most often easily looked over, is measurement. Here are six essential metrics every business should pay attention to in order…
Getting Your Proper E-Mail Marketing Knowledge
With the ubiquity of electronic mail, direct marketing has taken a new form – email marketing. Email marketing is utilized to deliver messages concerning products, services, or programs to a particular segment of the market. Come to think of it, all emails that are sent to customers, whether current or possible ones, could already be…
Why You Should Address Price
When it comes to your content marketing strategy, are you open to the issue of price? Price is a delicate issue to tread and your social media agency may have advised to stay out of it (or at least be less blunt about it) when it comes to content marketing. But according to the folks…
INFOGRAPHICS: The Internet Marketing Tree
Now that we’re almost at the end of the year, it is important to start planning your internet marketing strategies for 2013. What does your business need for the next year? What do you need to improve? What internet marketing services can you try to develop and grow your business? If you’re a new business…
