If you are an online store owner, now, more than ever, is the time to step up your game. Now is the time to invest in Internet marketing services and solicit the expertise of a genuine Internet marketing service provider because according to a report from the Internet retailer, new data reveals that the growth of e-commerce outstrips that of physical stores.
The U.S. Department of Commerce revealed data that while total retail sales increased last November, the sales at online stores moved up at more than twice the rate. Sales from e-commerce and mail order make up more than 75% of the non-store retailer subsector. The figures also revealed that physical stores “continue to lose ground to e-retailers during the critical holiday sales period.”
One popular item that consumers increasingly buy online is consumer electronics. According to ComScore, approximately 30% of consumer electronics sales in the US are made online and online sales went up more than 15% in the third quarter of this year as compared to the same period last year. In response to this trend, many store retailers (like Sears and Macy’s) are extending their store hours to capture more Holiday sales.
In the long run, however, the response to this growing preference for online shopping should be to fortify online stores with better Internet marketing tactics from reputable Internet marketing service providers.
