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No matter how much money or effort you put into starting a social media marketing campaign, if there is no follow through, then it will not achieve its optimum potential. That is just one of the nuggets of social media wisdom we shared with you in the first part of our article addressing overlooked social…

The best SEO company should always understand the value of personalized search in creating search engine optimization campaigns. While this is certainly beneficial for search engine optimization companies and eCommerce sites, how exactly do users view personalized search? Google dramatically increased the rate of personalization when it comes to search results when it launched the…

Although mobile coupons seem like a rather obvious innovation given the ubiquity of cellular phones- everyone enjoys saving money, after all- the concept has been slow to catch on. This can, at least partially, be attributed to the manner in which they work. As it stands, mobile coupons require customers to acquire a coupon code…

The Black Friday shopping craze has ended, but e-commerce merchants are still on “red alert” as the Holiday shopping season is about to take off. While this is expected to increase the volume of your sales, it is also expected to increase the amount of WISMO calls. WISMO stands for Where Is My Order. This,…

Internet users worldwide spend approximately 4.6 hours each week on social media, compared to only 4.4 hours spent on email. According to the TNS Digital Life study, social media consumes more of our time, but email still remains on top as the most common Internet activity. It makes sense that web users spend the most…

Although personal computers grow smaller and more compact every season, not everybody carries them around as much as the mobile phone. Gone are the days when you can only call or text on your mobile. Nowadays, they’re pretty much like a five-inch computer you slide down your back pocket. Truly, smart phones are here to…