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LinkedIn Study Finds Video Posts Generate 3X More Reach

LinkedIn video posts are making waves, reaching audiences three times larger than text posts, especially when shared in short formats during the morning. Key Insights on LinkedIn’s Video Performance According to new research from marketing strategist Caroline Giegerich, LinkedIn video posts significantly outperform text, providing three times the reach. Her findings, published in Adweek, confirm…

LinkedIn Introduces New Features to Improve Newsletters

LinkedIn’s latest update introduces a range of enhancements designed to empower creators and foster deeper engagement through newsletters. This update lies in the expansion of LinkedIn’s newsletter capabilities. Newsletters have gained significant traction on the platform, serving as a conduit for sharing insights, industry updates, and thought leadership. To amplify this trend, LinkedIn now offers…