About 5.1 billion people are now using mobile phones to search on Google and this number continues to grow. This just shows how important it is for online entrepreneurs to build a mobile-friendly e-commerce website. Aside from giving you an edge over your competitors, using a mobile-friendly website can increase your overall sales and traffic.
That’s why for today’s article, we at Cybertegic, one of the best digital marketing companies in Los Angeles, have listed down ways on how you can optimize your e-commerce website for mobile:
Implement AMP.
AMP or accelerated mobile pages make an optimized version of your website pages so they can be viewed on mobile quickly. Creating an AMP version of your site can help it rank higher in mobile search results. So how can you create an AMP version of your website? There are several plugins on the internet that you can install in your platform to automatically generate an AMP version.
Compress HTML and CSS.
One of the top priorities when optimizing your website for mobile is by making sure that it has a fast page loading speed. An ideal site should load on your mobile phone in just three seconds. But what will you do if your website’s loading speed is low? The first thing you should look into is the HTML, CSS code, and images in your website. Compressing these can significantly boost your website loading speed.
Go for a mobile-responsive website.
Another factor that can significantly affect your website’s mobile ranking is your website’s design. That’s why you have to make sure that the design you’re using is mobile-responsive. Knowing how to optimize your website for mobile plays a big factor to the success of your website. Otherwise, your site would not be able to quickly load and, and users will find it difficult to navigate your website on various devices. A mobile-responsive site then provides a great user experience to your mobile visitors.
Write content for voice search.
Let’s say you’re done optimizing your website’s design and loading speed for mobile-friendliness. The next thing you have to do now is to focus on your content; write content specifically for voice search. This type tends to answer questions that users usually ask using their voice assistants. It can also effectively help you rank on top of search engine results.