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5 Tips on On-Page Video Optimization

One of the current SEO tips that experts suggest is to place videos on your website’s landing pages and blog posts. Doing so increases the engagement and dwell time your users spend on the page. It also increases traffic, and help convert visitors into possible leads. But aside from just placing a video on a…

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How Online Reviews Can Affect Your Business

As Google began to change their algorithm, they have shown the importance of user-generated content, especially customer reviews. In fact, Google made it clear that customer reviews can indeed affect the SERP ranking of your website. But how can customer reviews or feedback help your website’s SERP ranking? Check out these facts: So again, why…

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5 Ways to Improve Your Google My Business Listing

Google My Business is an essential tool for businesses of all shapes and sizes. It works similar to a Yellow Page directory listing, which helps people locate your business and know your phone number. But to be able to do this, your listing should be optimized appropriately. Here are five important tips on how you…

Why You Need to Get Started with Influencer Marketing

Influencer marketing has been an ongoing trend in the digital marketing industry in the past few years. This strategy works by collaborating with online celebrities or social media influencers to promote your brand. But why should you and your business consider it? This article can help you answer that question. Here are reasons why you…

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Why You Should Speed Up Your Website

From time to time, Google confirms that a website’s loading speed is one of the main factors that can affect your SERP ranking. This is the reason why experts strictly recommend that business owners should hire developers to improve their website’s loading page speed. But why? Check out these reasons why you should speed up…