PPC Management Tips: How To Shorten The Sales Cycle After Conversion

Aside from being a great way to drive low cost leads and e-commerce revenue, PPC is also a great way to get ahead of the competition by increasing closing rates, reducing sales cycle times and maximizing up-sell and cross-sell opportunities. Courtesy of PPC Hero, here are four tips on how to use effective PPC management…

Six Quick Steps To Get You Started On Google+

What?! You’re not yet on Google+?! There is a reason we’re worried that you’re missing out on Google’s take on social networking. For starters, well, it’s backed by Google. You know, that search engine giant. And its growth rate is much faster than that of Facebook and Twitter. The marketing potential is definitely there and…

Maximizing Google+ for Search Engine Optimization Specialists

Google+ is becoming an important tool for every search engine optimization company nowadays. However, its power is yet to be known. Since it still is a social networking account, a search engine optimization specialist should still maximize it and embrace it for its SEO capabilities. Kristi Hines of Social Media Examiner shares five tips on…