Social Commerce On Facebook About To Get More Crowded

In an Internet Retailer report by Zak Stambor, it is revealed that leading e-commerce platform provider, Magento, has struck a deal with social commerce services provider Zibaba to allow tens of thousands of e-commerce merchants to replicate their sites on leading social networking site, Facebook. This move will significantly change the social commerce scene as…

E-commerce jumps 17.5% in Q2

Last Tuesday, U.S. Commerce Department announced that online shoppers spent $47.5 billion, a 17.5% jump from last year $ 40.2 billion. This marks the ninth consecutive month that e-commerce has posted double-digit gains. Michael McNamara, vice president of research and analysis for MasterCard Advisors, believe the causes to this increase include high gas prices and the…

Social Media Success Stories From Established Companies (Part 2)

In our previous post, we shared with you five remarkable social media success stories from industry bigwigs. Now, it’s time for a second serving of inspiring stories from successful social media marketing campaigns. 1. Zappos. This online shoe store reached the top with some social media help, particularly Twitter. The company’s chief executive as well…

Social Media Success Stories From Established Companies (Part 1)

Because of its ease of use and accessibility, social media marketing has leveled the marketing field for many small to medium business owners. For more established companies, social media is a tool to fortify their market position. Here are some popular examples of social media magic. 1. Blendtec. Blendtec’s “Will It Blend?” videos showed different…

Local Businesses Spotlight: Geo-Specific SEO Tips to Improve Local Rankings (PART II)

Previously, we discussed how being active both in local online and offline communities, Google Places, and other search engines can help boost geo-specific SEO campaigns. This week, we conclude our article on tips how to maximize geo-specific search engine optimization that will lead to relevant traffic and will increase conversion in the long run. 1….

Social Media Success Stories (Part 2)

In this article, we continue sharing with you inspiring social media success stories from small to medium entrepreneurs. For this edition of social media success stories, we will share with you a real life business success story from a self-made entrepreneur taken from AndreaVahl.com. Cripple Creek Barbeque This Colorado-based, family-run company is the brainchild of…

Local Businesses Spotlight: Geo-Specific SEO Tips to Improve Local Rankings (PART I)

Geo-specific search engine optimization is being targeted as one of the best strategies in doing SEO, both for small and big businesses. Local businesses, in particular, can greatly benefit from practicing geo-specific SEO because it targets their own local areas and improving rankings in local SERPs. For small businesses who offer services and products to…

4 Simples Ways to get Customer Feedback Online

Successful business owners understand the need to get customer feedback. Understanding what your customers think about your products and services can not only help you improve quality, but can also give you insights into what new products and services your customers want so you can diversify your product and service. Here are four easy ways…