Games are the Most Popular Mobile Phone Apps

The latest data relase by The Nielsen Company shows that 61% of smartphone users are reported to have downloaded a game application, making them the most downloaded type of application among mobile phone users. The runner-ups are weather and maps applications, where large screens have proven to be a more gratifying experience for users. The…

Online Comparison Shopping Has Gone Social

Shopping comparison site TheFind.com has found a way to make the online shopping experience personal and social. TheFind’s developers worked with Facebook to integrate the Like button into the comparison shopping site. This new feature enables consumers to compare products and retailers with their Likes on Facebook. Online shopping has now become a social shopping…

Social Media Put into Perspective

This infographic, created by Jesse Thomas of Jess3, shows the proportional size of social media sites and online providers like Facebook, Twitter, Linkedin, Gmail and Skype. For example, only about one third of the 500 million users on Facebook are actively using their Facebook mobile application. The infographic puts social media into perspective, and also…

Mobile Phones are the Future for All Communication

A recent study released by Nielsen Media Research shows that the disparity between Internet and mobile phone usage in developed nations and developing nations is staggering. Although Internet usage numbers trend quite normally, mobile communication numbers are astounding. Ownership and usage levels exceed over 100%, a result of users owning more than one phone. Nielsen…

Social Gaming Creating Revenue for Social Media

In 2007, social media titan Facebook started the social gaming epidemic. Ever since, social games have been an integral part of generating revenue for Facebook. This may go to show that social media sites can no longer depend purely on advertising revenue since social games are the fastest growing sector in virtual products. Facebook is…