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There is, and has always been, a fairly vocal segment of people who state that online advertising simply doesn’t work, especially as the audience it’s catered to grows increasingly savvy. While that may be true, at least to a certain extent, it doesn’t mean that your efforts are going to waste. It goes without saying…
Luna Park Kitchen and Cocktails, an up and coming restaurant with locations in Los Angeles and San Francisco, has been taking full advantage of social media tools such as Twitter and Facebook to increase the amount of foot traffic to the restaurant. Luna Park’s Twitter and Facebook pages have been offering 50% off entire meals…
Facebook, the social media giant, released new privacy settings that requires outside applications and websites to tell users what parts of their profiles are visible for the apps to work. Facebook said on their blog, “Today [June 30, 2010], we’re taking the next step by providing more transparency and control over the information you share…
Search Engine Optimization minimizes factors that prevent higher ranking positions you’d expect you deserve. Once a webpage has been optimized properly for both humans and robots, that webpage can get to top 10 ranking positions in Google. But when will you ever know whether your site has been optimized enough to reach the rankings and…
To see your Search Engine Optimization, or SEO, progress for your keywords, take advantage of a report card by Google. Upon request, Google can send a report card letting you know how your website is doing for SEO. Google won’t send you a detailed list of what you’re doing right and wrong but you can…
In a recent study done by Nielson Media Research, the world spends 110 billion minutes on the most popular social media websites: YouTube, Facebook, and Wikipedia. On average, the 500 million users are spending roughly six hours on Facebook each month, approximately three times more than other comparable sites. Despite the recent changes and criticism…
Twitter just announced its newest application on Facebook and LinkedIn, combining the two staple social media networks with the microblogging website. Twitter is bringing its followers to friends on Facebook and connections on LinkedIn. The new Twitter application allows you to combine your tweets with the two largest social media networks. Instead of using intermediaries…
There are approximately 2 billion tweets per month and about 65 million tweets per day, which means there are roughly 750 tweets per second. However, with the advent of recent sporting events (the World Cup in South Africa, the NBA Finals, and the U.S. Open) Twitter reported nearly 3,000 tweets per second during the World…
Due to recent criticism, Facebook has dedicated a page solely to information and news regarding online privacy. With this new “Facebook and Privacy Page”, users are given easy access to information on how to keep their Facebook profiles secure and private. With the advent of SEO and social media marketing, companies are now heavily using…
In an effort to make the tweeting experience safe, easy and convenient for all its users, Twitter is changing the way links are displayed. In a blog written on June 8, 2010, the popular social media marketing leader Twitter announced that it will soon be rolling out t.co, its new URL shortner. The new URL…
