Who Should You Trust for a Page Ranking Boost?

Even the best Internet marketing company will tell you that the ultimate goal of SEO is, as a popular adage goes, “not done ’til it’s page one.” You’ve found your niche, and, you’ve created a website to serve to your niche market. You’ve optimized your pages to be search engine friendly and you became one…

Let Your Expertise Be Known to Everyone

Internet marketing services may not be something familiar yet with a lot of professionals, especially those who are not connected to the information technology industry.  The most common thing these experts in their field may comment is why do they have to bother themselves with the Internet and hard to understand tech jargon when they…

What’s Next for Search Engine Optimization?

Just recently, SES London 2010 hosted a keynote panel titled, “SEO: Where to Next?” While there are some individuals who believe that search engine optimization is dead, Lisa Myers, one of the speakers at the panel, held an extensive discussion about Google Local. Google is constantly looking for ways to improve their search. Their official…

Ecommerce 101: Answering Your Most Frequently Asked Questions

Many business owners want to expand their businesses online, but do not know where to start. Listed below are the top ecommerce questions and their respective answers:   Q: What are the different ecommerce platforms? (Note: this is only limited to Cybertegic’s ecommerce platform offerings)   A: First is Volusion, which is an entry-level ecommerce…

Social Search and Search Engine Optimization

In the waning months of the previous year, Google began to introduce its Social Search experiment. For anyone unaware, Social Search functions by displaying results that are customized for you and based on the people in your social network. If, say, you’re looking for opinions on local French restaurants, Social Search would link you to…

The Relationship between Link Building and Search Engine Optimization (SEO)

One of the big players of search engine optimization (SEO) is link building, which refers to the incorporation of inbound links to a particular website. It is vital to understand that the quality of the links determines your overall page rank and the amount of directed traffic from search engines like Google. Since link building…

Language and Search Engine Optimization

Because of all the technological advances that have been made in computing over the past decade or so, it seems amusing, if not a bit frustrating, that we still lack the ability to teach computers something as common as human language. While, admittedly, language can be rather complex, its details aren’t necessarily any more or…

Spam Within Search Engine Optimization

Spam is a word that we’ve all grown to hate. Unfortunately, the word has, at least to some degree, almost become synonymous with the internet. Despite an abundance of search engine optimization (SEO) techniques available to be employed, chances are, anyone involved with search engine optimization (SEO) will encounter spam first hand at some point…

Difference between Paid Search and Organic Search

So what is the difference between paid and organic search? The organic, or natural, results are the links that are determined by the search engine’s algorithm for page ranking. Paid search results are those links paid by advertisers that appear on top and/or to the left of the organic search, such as you see in…

More on Google Caffeine Rollout

Google sent tremors through the search engine optimization (SEO) industry yesterday as it announced that it was preparing Caffeine for a wider release but with no specific launch date. There was an particular uproar among retail-based businesses about having the new index released just as the important holiday season starts up. However, Matt Cutts of…