Creating That Killer Facebook Ad Campaign

Google has started a new hierarchy in the search results display by adding additional text next to the URL called Breadcrumbs. Breadcrumbs is very useful for the user and search engine optimization (SEO) by interlinking and thus allowing easier navigation. However, there are some essential things you should know about Breadcrumbs, such as the different…

When it comes to eCommerce, user reviews are extremely valuable because they aid in increasing conversion rates. However, in today’s age when search engines often update algorithms for search engine optimization purposes, user reviews and user-generated content are not for the sole purpose of increasing eCommerce sales anymore. From Distilled comes a review of how…

  Videos now play an integral part in the world of Internet Marketing. However, the true question lies in whether or not a video imbedded on a website helps with search engine optimization. The answer is yes. The “time on site,” or the amount of time a visitor spends on a website, is one factor…

Whether for pleasure or for a moneymaking venture, the internet has really changed how people do business. A recent study conducted by the BIA/Kelsey Group reports that 97% of consumers go online to research products prior to making a purchase. The study further reports that 90% of consumers use search engines for their product research;…

“The child must know that he is a miracle, that since the beginning of the world there hasn’t been, and until the end of the world there will not be, another child like him.”         — Pablo Casals   Starlight Children’s Foundation dedicates itself to improving the quality of life of children who are suffering…