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So it’s settled. Google+ is a crucial aspect of your Internet marketing campaign. (Make sure your Internet marketing expert maintains your account.) It’s easy for things to get competitive online so today, we are giving you apps and tools that will gain for you a head start on utilizing Google+ for your marketing strategy. Ready?…
Geo-specific search engine optimization is being targeted as one of the best strategies in doing SEO, both for small and big businesses. Local businesses, in particular, can greatly benefit from practicing geo-specific SEO because it targets their own local areas and improving rankings in local SERPs. For small businesses who offer services and products to…
Producing original content for SEO is one of the most challenging aspects of a search engine optimization campaign. Building a website, on its own, is a technical process already and add creating site content for SEO purposes to that, is another arduous task to add to a business’s to-do list. However, when it comes to…
If your PPC management expert is managing several PPC campaigns across different search engines, it is a must to add unique identifiers to your URLs. Also known as URL tracking, this will help you generate separate organized data for each of your online marketing endeavors as well as help you avoid being labeled as ‘organic’…
Video ads are one of the most effective ways to raise brand awareness. Even the best internet marketing consultants suggest that videos can help you reach a broader range of audiences that can turn into possible customers. While in another research, it is said that embedding videos on a landing page can increase conversion rates…
Forget simply checking email or playing FarmVille on Facebook while on the go, smartphones are providing consumers with a more convenient and mobile way to shop. According to Gartner, a research and advisory company, smartphone sales increased 49% in the first three months of 2010; this means there is a whole lot of new opportunity…