New Blog Dedicated to Search Engine Optimization

A recent Nielsen Online study notes that people have tripled their time on social media networking sites, with nearly 17% of their online activity based on social media marketing platforms! That’s a 6% increase since this time last year. Major social media networking platforms (Twitter, Facebook, blogs) have seen an increase in time spent on…

As we know in this day and age, social media network sites such as Twitter and Facebook have become quite popular. Not only have they become useful tools for people to connect, but they have also helped spread brand awareness. A recent study has shown that almost half of the users on Twitter that were…

The idea that businesses can use social media marketing platforms like Twitter to promote their brand and their products isn’t exactly a new one. Companies like Ford, JetBlue, Marvel, and even sports teams like the San Diego Chargers and the Dallas Mavericks have used it to engage consumers and fans of their product. Individual celebrities,…

Attracting fans to a brand’s Facebook page or Twitter profile is only the beginning of effective social media marketing. Keeping those fans and turning them into brand ambassadors is the real task. According to a survey conducted by social media marketing agency Cone, new media users engage with brands when incentives are involved. The September…

Social media marketing advisor Chris Brogan wrote up a useful blog about 50 Ideas on Using Twitter for Business. He put up some good points that everyone should follow. When approaching social media marketing, don’t assume that everyone wants to stop and hear what you say. You need to spruce up your game plan to…

As farfetched as it may sound, the band Grateful Dead proves to be a great case study for smart marketing and social business strategies. Although the band has been around since the 1960s, long before the Internet explosion and other social media tools like Twitter, Facebook, and mobile phones, they have been able to focus…