Some people may say that mobile app development is not for everyone. However, one cannot deny that fact that mobile gadgets are taking over organic traffic. In this digital age, where people would rather surf and use their smartphones to check information and buy items, there is no doubt that online marketing is slowly coming…
It’s beginning to look, smell and sound alike lot Christmas (as well as Hanukkah and Kwanzaa)… And it’s pretty evident, shopping malls and shops alike are prepping up their establishments and stores to take advantage of the holiday rush. So it goes for online marketing firms, everyone has its own gimmicks and schemes on how…
There’s no question hiring professionals to improve your online presence can oftentimes bring results. On the other hand, it can also generate massive expenses due to their high talent fees. Not to mention, numerous deliberations and discussions, that they unconsciously make everything quite confusing and complicated when all you want is to plan and launch…
New Year’s Day is usually about resolutions and makeovers. The time in which reflection and recapping on the highlights of the past 12 months, and assessment of the not-so-good turn of events take place for a much needed “re-calibration”. And just like any ordinary person contemplating about his/her list of resolutions, websites do need resolutions…
Everytime we hear the word, “quiz”, it only takes us back to those days of hardships and cramming in school. Not a good picture to look at, and perhaps most of you, readers will agree to this. Enough with the bittersweet trip down to memory lane! Today, quizzes – including polls and surveys – have…
To rephrase the great motivational speaker, Earl Nightingale, “Boredom is the absence of a good idea”. True enough, this so-called occupational hazard is what makes a business stagnant and stale, the same way a marriage hits the good ol’ “seven-year-itch” state. In addition, the monotony of an online business frame will also affect the desire…
Recently, Google announced its last flight out of its regular Product Listing Ad campaigns, and instead will be replaced by Shopping campaigns. With the help of the search engine giant’s newly-developed Shopping tool, merchants can now upgrade their current PLA campaign to a relatively new shopping campaign structure that will be based on the…
Real-Time Bidding (RTB) has now becoming increasingly popular in the world of online marketing. Although this advertising method has been around as early as 2009, it is only until 2013 that this practice has been widely recognized and utilized in online marketing, mainly for its unique, dynamic approach in providing options and convenience for advertisers,…
