Did you know that Google has confirmed that it will push through with its mobile-first indexing in March 2021? That means that if your website isn’t mobile-friendly yet, then expect your organic rankings to drop. This is why we remind e-commerce entrepreneurs to consider optimizing their websites for mobile use from time to time.
And Google’s mobile-search indexing update isn’t the only reason why we recommend using a responsive web design or accelerated mobile pages. The main reason is internet usage. According to Statista.com, 50.81% of all global website traffic came from mobile phones. That means that 50% of the world’s internet population now prefer to navigate the internet using their smartphones rather than their desktop PCs. And that alone should make you think about why you should consider making your website mobile-friendly.
But how can one optimize their website for mobile?
- RESPONSIVE WEB DESIGN
The first option on how you can make your website mobile-friendly is by using a responsive web design. A responsive web design means that your website’s structure and body changes and resize according to the size of the screen a person uses. This means that all the navigation, elements, and functions a user can see when visiting your website on a desktop computer are the same as when they visit your website on their mobile phone.
- AMP VERSION
The second way you can make your website mobile-friendly is by creating a mobile version of your website. You can do this by using AMP or Accelerated Mobile Pages. These pages are designed solely for mobile usage and load faster as well.
So what are the benefits of having a mobile-friendly website?
Here’s a shortlist of what your website can get from having a mobile-optimized site:
- Delivers a good user experience that attracts repeat visitors.
- Gives you an edge over your competitors who don’t have a mobile-friendly website.
- Gets your website to load faster, which is considered an important factor to rank up on Google’s search organic result.
- Increases the time spent on your site by mobile users.
- Boost your SEO results to help you rank higher on SERPs.
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Want to turn your website into a mobile-friendly one? Feel free to call us or schedule a free consultation with us at Cybertegic, your trusted digital marketing company in Pasadena.
