Yelp Page Upgrades are powerful features you can add to your Yelp listing to increase user engagement. Each of these upgrades allows business owners to showcase their brand, products, services, and the things that make them unique.
Below are the helpful page upgrades you can apply to your Yelp Profile to increase your leads:
Business Highlights
Business Highlights enable you to pick six badges that describe your business and some of its features — for example, eco-friendly, free Wi-Fi, free estimates, certified professionals, and more. Two out of the six badges will also appear in the listing if it shows up on Yelp’s search results. With these badges, your listing can stand out against your competitors.
Call-to-Action
A Call-to-Action is a prominent feature on your page that makes it easy for consumers to take action with your business. The true value of the Call-to-Action feature is to catch the customer’s eye. For example, suppose you want the customers to take a specific step you’d like to drive a particular conversion. In that case, a prominent CTA will work to convert your page visitors to leads and eventually to customers.
Logo
By subscribing to this Yelp Upgrade, you can now upload your business logo to your listing. This is very important to increase your brand awareness and recognition. With this image in your listing, it will be easier for search result users to recognize your brand.
Photo Slideshow
Photo Slideshow enables listing owners to choose high-quality photos and display them on top of their page to showcase your brand. These photos also show up next to your business in search results, which help engage search result users to check your business.
Portfolio
The portfolio allows business owners to upload photos of their work into an album. You can also provide a brief overview of the project, including its timeline and overall cost. This gives customers an idea of how it looks like working with your business.
Removal of Competitor Ads
Yelp Page Upgrades can allow you to remove your competitor ads from your listing page. Removing these center ads on your page will help keep your customers focused on your business and the things you have to offer.
Verified License
Verified License gives Yelp users the confidence to choose your business over another. It appears as a blue shield with a check mark, making it easier for customers to identify your listing over others. Business with Verified License gets more engagement and clicks than businesses without their badge.
Yelp Connect
Yelp Connect is a powerful feature that can help get your customers’ attention and share timely updates of your business. It can also show customers what your business has to offer and your latest promotions.
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