Cybertegic Blog of Knowledge

Goal setting in PPC management can be quite challenging especially at first. Starting fresh is well… refreshing but in PPC, it also means that there is no historical data to work with. What works for other accounts might not necessarily work for this new one. So it’s back to trial and error again which can…

Yesterday, we shared with you tips on how to build a more meaningful Twitter following. Today, it’s another Twitter day because we are going to share customer service effort tips on the world’s most popular microblogging site. Twitter can be both a bane and a boon for you and your Internet marketing expert.  It makes…

Even your social media agencywill tell you that it does help to have a strong following on Twitter. But never for a second think that Twitter is just a numbers game. One of the biggest mistakes you or your social media agency can commit on this microblogging site is to abuse the “free” nature of…

So it’s settled. Google+ is a crucial aspect of your Internet marketing campaign. (Make sure your Internet marketing expert maintains your account.) It’s easy for things to get competitive online so today, we are giving you apps and tools that will gain for you a head start on utilizing Google+ for your marketing strategy. Ready?…

Even the best Internet marketing company will definitely find today’s generation of young consumers a challenge. They know what they want and yet they are fickle. And according to a new study called “A Biometric Day in the Life” by Time Warner’s Time Inc. and Innerscope Research, young consumers or digital natives as they are…

Today, we are deviating from our usual PPC management tips and we are borrowing knowledge from PPC Hero on how to fail in PPC. Yes, fail. Knowing what you can do wrong can help you and your PPC management team avoid these mistakes. PPC, despite being more “exact” than other forms of Internet marketing (notably…

Time for another social-media-landscape-changing Internet marketing news for you and your Internet marketing service provider.  Social media giant Facebook has agreed to make its biggest acquisition so far—photo-sharing mobile app Instagram. The Palo Alto, California-based social networking site is paying roughly $1 billion in cash and Facebook shares.  According to the news report from Internet…

Anyone can blog but not everyone can become a powerful blogger.  You’ve probably heard your social media agency tell you this: a blog is not just a journal. It is a powerful social media marketing tool which can be a game changer for you and your business. Today, we are sharing with you four tips…

Even if you have the best Internet marketing company working with you, it would still be hard to “predict” the next big social media movement. Consider this one. According to a blog post from the Marketing Pilgrim, there are reports that Facebook (yes, Facebook, that Palo Alto, California-based social media giant) is tapping into the…

Before we go any further, first let us define what SBS keyword analysis is. SBS is short for side-by-side. An SBS keyword analysis is a PPC management term which refers to the side-by-side comparison of individual keyword performance across multiple time frames. PPC management experts use this to find out which of the keywords have…