Social Media Marketing: Study Shows What Keeps Fans Engaged

Attracting fans to a brand’s Facebook page or Twitter profile is only the beginning of effective social media marketing. Keeping those fans and turning them into brand ambassadors is the real task. According to a survey conducted by social media marketing agency Cone, new media users engage with brands when incentives are involved. The September…

Social Media News: 35 Hours of Video Uploaded to YouTube Every Minute!

Tired of browsing on Facebook? Bored of the chatter on Twitter? Well, there’s always something new to watch on YouTube. According to YouTube’s blog, 35 hours of video is uploaded every minute. To put it into perspective, YouTube estimates that 35 hours of video per minute is the equivalent of over 176,000 full-length Hollywood releases…

Expand Ecommerce through Social Networking

Brand pages, also known as fan pages on Facebook, have proven how powerful social media is in creating a name for products and services. Twitter’s microblogging feature updates followers with the latest promotions on merchandise in less than 140 characters. To optimize social networking sites for your online business, we give you a few helpful…

Instant Previews Makes Google Searches Even More Efficient

When you think search engines, you think Google. With over 60% market share, Google still dominates the search engine market. It’s no surprise then that Google is constantly innovating, in an effort to stay on top. Google’s most recent creation is Google Instant Previews, a new tool that allows users to view a screenshot of…

Twitter Places May Let Businesses Claim Locations Soon

Only a few months ago, social media giant Twitter launched their Places feature. Twitter Places has been a useful feature in that Twitter users can search for tweets from a specific location. Now Twitter may be testing a new feature to add to Places; businesses may soon be able to “claim” their physical location on…

Politics and Social Media: Who Would’ve Thought Such Integration is Possible

Digital politics has now entered the social media world. Now that Election Day is here, more and more candidates invest time in doing social media via Facebook and Twitter. Forget that you are looking through personal accounts of John Heckenlively or Republican candidate Thaddeus McCotter. The practice of social media has become a mainstay of…