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As we previously mentioned in our posts about Google’s addition of breadcrumbs next to the URL on their search engine results pages (SERPs), Google is also adding regional tags, or geo data, next to the URL. Below is an example of the regional data appearing next to the URL. This addition to the breadcrumbs is…
Once again, Google continues to update their search format for the best search engine optimization (SEO) for users. Google’s official blog has recently announced they have reformatted their universal search results. This is only referring to normal search results, as one would typically do on https://www.google.com/, not the Google Images section. The universal page will…
We’ve seen several cases of search engines and other social media marketing platforms incorporating Facebook or Twitter in order to revitalize and reinvent their images. While Twitter has made partnerships with Bing and Google, Yahoo is looking to partner up with Facebook and its 350 million user strong user base. Yahoo’s main motivation is Facebook…
There isn’t a surefire method for staying on top of rankings. Search engine optimization leaders continually tweak their methods to account for fluctuations due to Google’s changing algorithms or other varying factors. Especially now that Google Caffeine’s implementation is looming over the search engine optimization world, it’s no wonder that bloggers are worried that their…
Google has revolutionized search engine optimization (SEO) and now Google is just completing a major overhaul of its index and algorithm to become what was mentioned in previous posts as Google “Caffeine.” This new search result process is going to determine where your site ranks among the rest of the search results. Webmasters and site…
Google confirmed last Friday on the whereabouts of the single data center where Matt Cutts said Caffeine would go live first this holiday season before a full roll out sometime in January of next year. The data center where Google caffeine’s update is now “live 50% of the time” is 209.85.225.103. Major changes to the…
Google has started a new hierarchy in the search results display by adding additional text next to the URL called Breadcrumbs. Breadcrumbs is very useful for the user and search engine optimization (SEO) by interlinking and thus allowing easier navigation. However, there are some essential things you should know about Breadcrumbs, such as the different…
Not only is Google trying to provide the best service as a search engine, the Google team is going a step further to provide as much information as possible with their new blended search ad format. Their new search ad format consists of providing richer types of information within the ads with videos, images, and…
Social Media and public relations are colliding and both can be successfully implemented for networking if used effectively. There are three major points that to follow in order to use social media marketing sites to your advantage. One of the first key steps is to be platform agnostic. Platform agnostic means being able to work…
Search giant Google continually reminds the search engine world that success is a constant state of evolution in algorithms, interfaces, and now page rank. Search engine optimization leaders understand PageRank’s importance, but Google News has announced that it doesn’t use PageRank as part of its ranking algorithm. Quite understandably, top ranking stories are based on…
