When it comes to Holiday shopping, there is no such thing as a break for retailers and their Internet business consultants. Christmas may be over but the shopping frenzy sure isn’t.
According to figures gathered by the Marketing Pilgrim, 82% of US shoppers are hoping to take advantage of post-holiday sales. And there is, in fact, reason to hope. Stores aren’t just offering products on a discount, they are clearing the shelves. This trend is evident in both physical and online stores. Major online stores such as Target, Kohl’s and Amazon are slashing prices and the deals are just too irresistible. Meanwhile, Walmart is also making huge discount offers and they’re opening their stores early.
Here are more numbers to keep you and your Internet business consultant alert during this “wind down” week: four out of 10 Americans are still shopping, 47% are redeeming gift cards, 31% are returning gifts and 44% are “sick of shopping” while 20% are out of money. But come to think of it, staying indoors does not exactly mean they’re immune to the joys of shopping. A great deal is a great deal and it is bound to attract takers. So you see, there really is no reason to let your guards down this week while your competitors are making a killing on post-Holiday sales.
Happy Holidays!