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In an effort to reach and even surpass your marketing goals, you and your social media agency need to use all tools available to you. If you feel you’ve done so, then the next step is for you to strategically integrate your social media efforts. If you have a really great social media agency backing…
If your PPC management expert is managing several PPC campaigns across different search engines, it is a must to add unique identifiers to your URLs. Also known as URL tracking, this will help you generate separate organized data for each of your online marketing endeavors as well as help you avoid being labeled as ‘organic’…
We all love success stories. Here’s one to inspire you and your Internet marketing expert. Last year, News Corp—publisher of The Wall Street Journal, The New York Post and UK’s The Daily Telegraph, among others—launched a daily news magazine especially for the iPad. Ultimately, it was an iPad app that maximized the features of Apple’s…
Time to call your internet marketing service provider again because here’s another Facebook innovation that can shake your world: the timeline movie maker. The Palo Alto, California-based social networking giant now lets you play a mini movie showing the best years of your life, with music no less. Of course, this assumes that you documented…
Do you ever feel that some PPC management language seem foreign to you especially when it comes to Google Analytics? Well, today’s your lucky day because we are giving you a lowdown on regular expression characters on Google Analytics so you can better understand them and work with them. Ready? Here we go! 1. \…
In our previous blog post, we gave you four tips on how to integrate social media into your own e-commerce site, courtesy of the Social Media Examiner. Today, we’re adding up five more tips help you better maximize your social media platforms. These are relatively easy and simple tips but ironically, these are often overlooked….
You’ve probably heard your internet marketing expert say this. Social media platforms and your e-commerce website should work together harmoniously to promote your brand. Okay, sure. But how exactly do you do it? Here are four expert tips from the Social Media Examiner on how to seamlessly incorporate social media into your own e-commerce site. 1….
Websites with “too many ads” should watch out. The latest change in Google’s algorithm, called the “page layout algorithm” will start checking website and individual pages that display too many advertisements that users have a difficult time finding the content they’ve been looking for. Posted in Google’s Inside Search blog over the weekend, it states…
Even with a social media agency, managing multiple social media accounts can get confusing. A simple management error can ruin an entire campaign so you need all the help you can get to stay on top of the dynamic social media game. Today, we are sharing with you three new apps (courtesy of the Social…
Previously, we gave an introduction to why keywords matter in any search engine optimization campaign for the best SEO company. Keywords are the very core of any SEO, social media, or PPC management campaign as they directly affect profit, search rankings, and audience research. This week, we finish our two-part series on the importance of…
